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Pioneering Spirit With brAIn

Neuroscientific findings for guaranteed business success!

Discover the fascinating world of brain research and Artificial Intelligence, and leverage their combined power for your success as a leader.

Pioniergeist mit Hirn
3 Mythen entlarvt - Wenn die Wissenschaft Wissen schafft!

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3 Myths Debunked – When Science Creates Knowledge!

Unfortunately, there is a lot of false knowledge on the market. Be it because, for example, research results are misinterpreted or false causalities are made, or because they are transferred to other contexts that were not even the subject of the study. We pick 3 myths and show what neuroscience already knows—just as AI is reshaping how we understand data, neuroscience continues to uncover the truth about how our brains work:

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Why Maslow's hierarchy of needs is not a reliable basis for motivation

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Why personality tests are questionable as a basis for personnel decisions

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Why a quota is needed as an effective measure against Unconscious Bias

Just as neuroscience is breaking old misconceptions about the brain, AI is transforming the way we approach decision-making, learning, and leadership. Discover how AI and neuroscience together can unlock new potentials in our brAIn Key Academy.

Enhance educational success through brain-friendly learning models and AI-driven insights

Boost productivity

with brain-friendly workplaces and AI integration

Optimize performance through brain-friendly energy management and AI solutions

Success is applied brain research. It arises in the smallest cell.

WHY WORK WITH DR. YASEMIN YAZAN?

Pioneering Spirit With brAIn

In recent years, insights from modern brain research and Artificial Intelligence have profoundly shaped our approaches to training, personal development, leadership, communication, marketing, change management, and more. By applying these findings, individuals and companies can tap into new development potential and actively shape innovative changes with a pioneering spirit. Dr. Yasemin Yazan supports with her expertise and experience to realize these development opportunities and to take a leading role in the industry.

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multidisciplinary - multifaceted

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evident - plausible

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connecting - expanding horizons

Our SELF and BEING are shaped by multiple cognitive and emotional processes—including how we perceive the world, interact with others, and make decisions. These factors are subject to a continuous process of change. Neuroscience and AI provide powerful insights into the following areas, helping us optimize learning, leadership, and performance:

PERSONALITY

EMOTIONS

PERCEPTION

Motivation

LEARNING PROCESSES

CONSCIOUSNESS

COMMUNICATION

HEALTH

ABOUT DR. YASEMIN YAZAN

Brain-Friendly Learning

Dr. Yasemin Yazan, born in Germany in 1978 with a Turkish background, experienced a childhood trauma at the age of 4 when her sister, who is 16 years older, was expelled from the family because of the love of her life. Yasemin was not allowed to see her sister for several years. Over the years, this experience led her to ask herself how it could be possible to help individuals jump over their own shadows in order to take new paths – regardless of what others say. She became an expert in transformation and turned her passion into a mission: today she helps CEOs, entrepreneurs, and companies succeed by guiding change processes that are both brain-friendly and AI-enhanced.

Dr. Yasemin Yazan
3 Mythen entlarvt - Wenn die Wissenschaft Wissen schafft!

HOW IT WORKS?

Follow these steps

Click the “GET IN TOUCH” button & fill out the form for a free phone call.

We will meet at the agreed time to discuss your personal (company) goals.

Start your journey into the fascinating world of brain research & leverage it for your business success!

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Practical work experience

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Neuroscientific training

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Science-based concepts and methods

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Access to current scientific findings

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Instruments and tools for sustainability

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Interactive and multimedia learning contents

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Dr. Yasemin Yazan in Action

Dr. Yasemin Yazan Bühne
Dr. Yasemin Yazan mit Mel Gibson
Ziele stecken und erreichen
Dr. Yasemin Yazan bei The Boss Talk
Offizielles Mitglied der Akademie für neurowissenschaftliches Bildungsmanagement (AFNB)
3 Myths Debunked – When Science Creates Knowledge! | Dr Yasemin Yazan

When Science Creates Knowledge!

Unfortunately, there is a lot of false knowledge on the market. Be it because, for example, research results are misinterpreted or false causalities are made, or because they are transferred to other contexts that were not even the subject of the study.

We pick 3 myths and show what science already knows:

- Why Maslow's hierarchy of needs is not a reliable basis for motivation

- Why personality tests are questionable as a basis for personnel decisions

- Why a quota is needed as an effective measure against Unconscious Bias

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