Dr. Yasemin Yazan
About Us
Although companies spend a lot of money, the statistics have shown alarming facts for many years:
⚠️ 80% of change projects fail!
⚠️ Training and further education do not have a sustainable effect!
⚠️ 85% of employees have little to no emotional connection to the company!
⚠️ The economic damage caused by internal resignation is estimated to be between 105 and 122 billion Euros per year.
And this at a time when companies are increasingly complaining about the shortage of skilled workers.
So, it’s time to venture into new territories – but what really helps?
Explore the Intersection of Neuroscience and Artificial Intelligence
By combining insights from brain research with cutting-edge AI technologies, we develop innovative strategies that drive effective and sustainable change.
Leverage neuroscientific and AI-driven insights for your business success!
Because the more we know about the functioning and operation of our brain, the more we understand why we are the way we are; why we think the way we think; why we act the way we act and why we feel what we feel.
And that enables you and your company to discover new possibilities and take new paths.
Pioneering Spirit with brAIn- You state the direction of the change!
Opening Doors – Building Bridges – Treading new Paths
Our Approach
…is holistic – focusing on people: We question, analyze, reflect, implement and check the results based on jointly predefined indicators for success. In terms of objectification, we do not rely exclusively on intuition, experience, or knowledge. Instead, we build a bridge between science and practice, transfer knowledge from various areas, and develop professionalism together from the intersection of knowledge and skills. By combining neuroscience with AI-driven analytics, we provide data-backed insights that enhance leadership decision-making, strategic planning, and team development.
Our Mission
Anyone working in the education and consulting market bears a great responsibility. In order to live up to this responsibility, we employ evidence-based neuroscientific concepts, leverage AI innovations, use multimedia formats, and ensure that we are up to date with the latest scientific and technological advancements through our own regular training. We only consider our job to be complete when we have demonstrably succeeded in leading your company to the agreed success.
Our Vision
Each of us has the responsibility and ability to make a unique contribution to our society. By integrating AI solutions, we empower individuals and organizations to leverage technology for greater self-efficacy and informed decision-making. For us, this forms the foundation of a free, self-determined, and democratic life.
Dr. Yasemin Yazan
Dr. phil. Yasemin Yazan holds a PhD in adult education and possesses deep, neuroscience-based practical know-how. She is a recognized expert in her field, with over 3,000 days of experience in brain-compatible and digital transformation. She is also a member of the Academy for Neuroscientific Educational Management and the Professional Association of Educational Scientists.
Honored multiple times for her expertise, she has been listed by ERFOLGmagazin as one of the 500 most important minds in the world of success and by Speakers Excellence as one of the top 100 entrepreneurs in the German-speaking area. She is also a publisher and multiple bestselling author.
She has conducted interviews with global industry leaders and public figures, including Oscar-winning actor, director, and producer Mel Gibson, renowned entrepreneur and investor JT Foxx, and German extreme sports legend and entrepreneur Jochen Schweizer. Sharing stages with some of the world’s most influential figures, she has spoken at events alongside Michael Douglas, Charlie Sheen, Dr. Phil, Jillian Michaels, George H. Ross, and Tony Robbins, with audiences of over 10,000 attendees.
For 17 years, she has led and accompanied (strategy) projects in change management, digital marketing, and employer branding for (inter)national companies. In this role, she has helped unleash the potential of internal specialists, attract and retain external high potentials, and applied her expertise across various industries, including aviation, energy, automotive, hospitality, IT, and HR.
Publications
Publications
Media
Known from
Live Insights
Keynotes | Panels | Interviews
LATEST NEWS FROM THE AREA OF LIVE INSIGHTS
Keynotes | Panels | Interviews
I recently had a rendezvous with my happiness 🍀
Together with Patrik Wenke , Germany’s first HAPPYologist®, we had the pleasure of researching the fascinating interplay between change and happiness from the perspective of neuroscience.
Our venue was the DHGS campus (German University of Applied Sciences for Health and Sports) and HAM ( University of Applied Management). Our companions? The cameras of the Hessischer Rundfunk. We stood there with professional calm, ready to share our knowledge and experiences in this complex area.
Our task? Answering questions that were anything but simple: How are change and happiness related? Which findings can be adapted from neuroscience? And what other perspectives should be taken into account that offer further insights? These questions accompanied us both in front of and behind the camera.
The entire show was published as a 5-part series. Not only does it provide deep insights into the secrets of our brain and the role of happiness in change processes, but it also opens up many other perspectives on the topic.
Title of the show? Date with happiness
Air date? July 3-7, 2023 at 6:45 p.m
Where? On “Die Ratgeber” on HR television
In episode 3 of 5 you can expect “ Happiness through Change” with Dr. Yasemin Yazan.
You can also find all episodes of the “Date with Happiness” series at: www.ardmediathek.de
Working successfully in a team: This is how it works 🤝
The show, in which I went on a journey of discovery together with HR television and team digital to reveal the secret of a successful team, has now been broadcast on HR television and ARD. 🎉
During filming, I had the pleasure of looking behind the scenes with Wolfgang Jung , co-managing director of team digital , and exploring the recipe for a harmonious and effective team.💡
If you’re curious about what makes a team stand out from the crowd, how you can give your own team new momentum, and what team spirit really means, then this show is for you. Discover the ingredients of a good team and learn how you can apply these insights in practice. 🚀
Watch the show now and be inspired to give your team new energy and success. The secrets of a successful team are waiting for you to discover.
Title of the show? Working successfully in a team: This is how it works
Airdate? August 14, 2023 at 6:45 p.m
Where? On “Die Ratgeber” on HR television
You can also find the program “Working successfully in a team: This is how it works” at: www.ardmediathek.de
Impressions
Behind The Scenes
Dr. Yasemin Yazan with
Celebrities
Dr Yasemin with JT Foxx
Serial Entrepreneur, Investor in Properties & Companies
Dr Yasemin with Mel Gibson
Actor, Film Director & Producer
Dr Yasemin with Michael Douglas
Actor, Film Producer, Oscar, Golden Globe & Emmy Award Winner
Dr Yasemin with Steve Wozniak
Co-Founder of Apple, Computer Engineer & Entrepreneur
Dr Yasemin with Jewel Kilcher
Singer & Actress
Dr Yasemin with Dr Phil
Psychologist & Talk Show Host
Dr Yasemin with Jessica Simpson
Singer, Actress & Fashion Designer
Dr Yasemin with Barney Waters
President of K-Swiss (Shoe & Sportswear Manufacturer)
Dr Yasemin with Brooke Shields
Actress, Producer & Model
Dr Yasemin with Mike Slade
Co-Founder of Second Avenue Partners (Strategic Advisor of Steve Jobs)
Dr Yasemin with Marty Ray
Singer, Songwriter, Actor & Producer of his own Radio Show
Dr Yasemin with Jason Alexander
Actor, Director & Film Producer
Dr Yasemin with George H. Ross
Vice President & Senior Advisor of the Trump Organization
Dr Yasemin with Kerstin & Hermann Scherer
Speaker & Business Expert
